So You Want To Be A Leader?

Ok, so you want to be an effective leader. You'reestablish yourself as a niche provider of that product
working hard, and focused on accomplishing THATor service. You need to exercise patience for the
goal. You're focused on your dream of carving a pathtwo to three years that it will take to see the fruits
for yourself in the world. Many of you have had aof your labor.
taste of working the nine to five, and you know isMost new businesses lose money or are not very
just not for you. You don't want to report toprofitable the first few years. They don't have a
someone. You don't want to punch someone else'ssteady stream of customers, market themselves
clock. You don't want to be stuck in a box. You wantproperly or put enough time into the business. They
to control your life. You have a vision. You want tohave too many other competing priorities; and don't
create the thing of you dream of doing, and youknow how to attract and retain a loyal customer
want to make money doing it...lots of it.base. I made the same mistakes. After a few years
So, where do you start? Well, of course there areof not getting anywhere, in 2007, I became more
lots of manuals, magazine, articles and scores offocused on achieving my businesses goals. I
scholarly text written on this topic, but, newsflash...researched the market, began to network, advertise
it's not rocket science. Each of us knows what itand position myself more strategically. In FY 2007,
takes to lead. That knowledge is innate within us. IfQ1, I began to see results. I met and exceeded my
you don't readily know what it takes to be a leader,financial goals.
you can easily recognize these traits in others. ReadValuing Your Team. You need to value your
on to see if you've got what it takes.employees. This is how you will motivate them.
Vision. Vision is the ability to "see" what you wantEmployees feel motivated not only by getting a
and where you want to go. Great leaders also havepaycheck; they tend to be more loyal and committed
the ability to en-"vision" something people want andwhen they know their employer cares. Learn who
more importantly, create a solution to solve thatthey are and the things that are important to them.
problem. Some leaders are even able to create aLearn the names of the people in their families and
need for something where there was no needthe friends that are important. Take time out to go
before. Contrary to what most people think, greatand sit with them and chat. Go out to lunch or get
leaders are dreamers. At the same time, they aresome coffee together. I find that creating a ritual
able to formulate a concrete plan to execute thewith your employees is a great way to bond. Some
necessary steps to turn that dream into a reality.successful teams do things like have a dinners
When you think of being a leader, first think of theseoccasionally, where each person attends with their
questions - what do you dream of? What do yousignificant team member. Some teams play paintball,
want to do with your life if you could do whateverothers take a class together or have potlucks every
you wanted? What brings you joy? What are youfew months. Find what works for your budget and
good at?your team, and just do it.
The answer lies therein. The thing that you dream ofBe the Best You. As you grow in life and venture out
could create an innovation. The answer to what youinto its various tributaries, one of the single most
want to do with your life could be something no oneimportant ways you can be a great leader is to
has thought of before. When you think of whatcultivate your best self. A good leader knows his or
brings you joy, you get excited. When you think ofher strengths and weaknesses and is implementing
what you good at, it stirs up your creative juices;continuous improvement at all times.
you feel a certain sense of sureness about that thing.Know yourself, and work to be the example you
If you can truthfully answer the questions above,seek in the world. Look at other successful leaders
then you are on your way to creating your vision.and learn from their failures and successes. Drink in
Either way, this is good, you've passed step one.the knowledge of those that came before you and
Knowing Your Business. Having a vision is important,that are succeeding in their various industries today.
but not everything. You have to be both a dreamerMake it your daily study to implement strategies that
and have the technical know-how to get where youthey employed in their personal lives that impacted
need to go with your business. This means that youthem financially. Were they focused and determined?
have to know the trends. Does your industry haveWere they organized and great time planners? Did
cycles? Is the product in demand at certain times?they value the people in their lives? Did they surround
When should you purchase materials? Do peoplethemselves with like-minded people, ones who were
want to buy what you want to sell...now? Will theycreating their best lives and positive? Did they value
want to in the future? How adaptable is yourthemselves and work to continuously improve who
business to market, globalization, cultural andthey were? Did they take time to play, knowing that
technological trends? Do you know everything therethey were where they needed to be and would get
is to know about your business? Are youwhere they were going when they got there?
knowledgeable? Will people want to hear what youYou will find that as you grow, you will value yourself
want to say? Are you an innovator or are you justmore. In turn, you will respect, honor and value
jumping on a popular bandwagon?others - and your employees more. They, then, will
Commitment to Achieving Your Mission. Do you haverespect you more as a leader and as a person.
what it takes to make it in the long haul? Do youSome leaders have the approach that they are
have that stick-to-it-ive-ness? Can you weather thealways right. They have a heavy hand when making
challenges ahead? Are you going give up when thedecisions. They judge, criticize, are unforgiving, don't
going gets tough or will you prepare for that time bymotivate and isolate themselves from other people.
having Plan A, B and C? Will you turn challenges intoWhat kind of person are you? The person that you
solutions?are creates the leader you will be. Be the example
Often times, with a new business, it takes years tothat you seek. In turn, you will encounter and achieve
see profitability. You will need to be patient as yougreat success.
garner customers, their trust, market share and