| Copyright (c) 2009 AIM Fundraising | | | | correct type of events and incentives you should |
| Have you ever noticed how some school fundraising | | | | have no trouble reaching your goal in the allotted |
| programs tend to run smoothly and meet their goal? | | | | amount of time. |
| Why is that? When a campaign runs smoothly more | | | | Another thing you might consider is breaking your |
| than likely it was because the organizers took the | | | | final goal up into mini goals. This gives your sales |
| time to come up with better fundraising ideas and a | | | | force as well as yourself a sense of accomplishment. |
| plan to max out their efforts. | | | | Organize, Organize, Organize |
| Use this set of ground rules when planning your | | | | To be honest you can never have enough |
| school fundraising campaign and you might save | | | | organization. Set your fundraising schedule early in the |
| yourself a great deal of frustration. | | | | year. Plan each fundraising event allowing 4 to 6 |
| Set Goals | | | | weeks per event and at least three weeks to a |
| The first thing that you should be doing when | | | | month between them. You don't want to burn out |
| planning your fundraiser is setting your financial goals. | | | | your sales people. |
| How much do you need to earn? Once you have | | | | Set up a Contact List |
| your goal in mind it is time to figure what your | | | | Set up a contact list with the contact information for |
| expenses will be. Now that you have both your goal | | | | all of your volunteers as well as those who donated |
| set and your expenses tabulated simply add them up | | | | prizes and rewards, as well as those who donated |
| and you will have the final goal to shoot for. Plan on | | | | cash. This list will prove invaluable in upcoming events. |
| adding about 10% to your final goal to cover any | | | | Reward your Team |
| unforeseen expenses. | | | | Your goals may be important to you, but they are |
| Make a visual representation of your goal such as | | | | not all that important to many of the students or the |
| graph, chart, or maybe one of those big things that | | | | parents of your students. You really only have one |
| look like a thermometer. This will allow to keep track | | | | tool at your disposal to change that. Prizes! If you |
| of where you are in your campaign. | | | | leave awards out of your planning, you are planning |
| Set Time Limits | | | | for an inferior fundraiser. |
| Set a time limit to achieve your goal. With the | | | | |