Fundraising is the Same as Friendraising

In order to get more volunteers and keep themYour Donors understand that the issues are
active in your school or non profit fundraising eventcomplicated and the battle will be long. What they do
you need to make them feel important. In order towant to feel is that good work is being done and the
keep corporate donors and long term donorsmoney is being well spent.
interested in your cause you have to keep themYour Organizations Open Door Policy
interested by having giving relationships with them. NoInvite your prospects to your functions. When your
one will continue to give you effort if his or hercharitable organization puts on its next annual
efforts are soon forgotten.meeting, lecture or workshop give your donors a call
Let us take a look at a few ideas to keep yourto let them know. If you can open these meetings
volunteers and donors vibrant and plugged into youras a public event and ask them to attend without
cause.directly asking for money will let them see how
Their Contribution is Importantresponsible you are with their money.
There are two reasons people contribute to yourA Look Behind the Curtain
charitable organization; they have been affected byTake your donors on a tour of your facilities. Again
the cause or they have a relationship with the peoplethis is another open door policy by being transparent
involved at the charitable organization. The firstin what you do. It also makes your donors feel like
reason you have little control over but by keepingthey are getting to peek behind the curtain. Show
people informed and made to feel that theirthem they are so important to the success of this
contributions have changed lives makes them feelorganization you are showing them backstage.
important.Ask for Their Input
You can add to their feeling of helping out byAsk them for advice on a certain topic. Take them
showing them what their contributions have changed.aside and ask them for help in a certain area that
Stress the emotional aspect the next time you sendthey would specialize in. Many people would feel that
out a newsletter. Interview one of the recipients ofthey could lend a hand to your organization. This
your money gifts. Show your donors how the moneywould be a great idea to transition people from
they donated has helped overcome hurdles anddonors to volunteers. The number one reason people
improved lives.don't volunteer more is that they simply aren't asked.